OVER DePIN Flywheel: Bridging Web2 and Web3 for Sustainable Growth

OVER DePIN Flywheel: Bridging Web2 and Web3 for Sustainable Growth

In the fast-evolving landscape of spatial computing and augmented reality (AR), the key to unlocking immersive, real-world experiences lies in high-quality 3D maps. At OVER, we’ve been leading this charge with our groundbreaking map2earn™ initiative, a decentralized approach that transforms smartphones into powerful mapping tools that already generated 100k+ high quality 3D Maps of the most important locations worldwide. By harnessing Decentralized Physical Infrastructure Networks (DePIN)—a blockchain-powered model that incentivizes real-world infrastructure development—we’ve built a global community of mappers creating an expansive 3D map database. This effort powers our DePIN Flywheel, a self-sustaining ecosystem where more maps enhance platform utility, attract users and businesses, and fuel continuous growth. Now, with the launch of OVER Business, we’re taking a bold step to bridge Web2 and Web3, ensuring long-term sustainability while staying true to our decentralized roots.

 

The DePIN Flywheel Explained

At the heart of OVER lies the DePIN Flywheel—a virtuous cycle driving our ecosystem forward. Here’s how it works:

1. Community Mapping: Our mappers capture real-world locations, building a rich database of 3D maps.
2. Enhanced Utility: These maps make our platform more valuable, enabling precise AR content publishing and browsing and spatial computing usecases.
3. Growing Adoption: Increased utility attracts more users and businesses, boosting demand for our services.
4. Revenue Reinvestment: The resulting revenue is reinvested into the ecosystem, incentivizing more mapping and innovation.

This cycle has already proven its potential, with over 875,000 OVRLands—digital publishing rights for specific geographic locations—sold to date. But while our Web3 model thrives, we’ve identified a challenge: revenue tied solely to crypto markets can be unpredictable.

 

Navigating Crypto Market Volatility

Our success with OVRLand sales demonstrates the power of our decentralized approach, but it’s not without hurdles. Crypto market cycles can create revenue volatility, where bull markets bring windfalls, and bear markets test resilience. While we’ve sold less than 1% of the estimated 100 million valuable OVRLands worldwide, long-term reliance on this dynamic risks disconnecting revenue from platform utility. To secure our future, we need a stable, market-independent revenue stream to keep the DePIN Flywheel spinning.

 

Introducing OVER Business: A Web2 Revenue Stream

Enter OVER Business, our strategic solution to bridge Web2 and Web3. This new initiative brings our advanced spatial computing platform to traditional enterprises through a familiar subscription-based model, akin to SaaS platforms like 8th Wall. Web2 companies can now tap into our AR and 3D mapping technology without navigating blockchain complexities, creating a steady cash flow that complements our Web3 economy.

But OVER Business isn’t just about stability—it’s a catalyst for growth. Revenue from Web2 clients will be reinvested into our Web3 ecosystem, funding:

• Rewards for OVRLand owners
• Token burns
• Buybacks

This synergy strengthens the DePIN Flywheel, ensuring that Web2 adoption amplifies our decentralized mission rather than diluting it.

 

Empowering Web2 Clients with Spatial Computing

OVER Business is designed to serve five key Web2 client segments, each leveraging our robust Visual Positioning System (VPS) and geo-localized AR capabilities:

• Digital Marketing Agencies: Create and deploy immersive, geo-localized AR campaigns with a no-code platform.
• App Development Companies: Integrate our AR and VPS features into third-party apps via an SDK.
• Micro-Mobility & Ride-Sharing Companies: Ensure precise vehicle parking with VPS-powered accuracy.
• Industrial Facility & Real Estate Management: Use AR digital twins for maintenance and navigation.
• Robotics Companies: Enable autonomous systems with spatial understanding and precise localization.

Built on infrastructure that’s already delivered 22,000+ geo-localized AR experiences, OVER Business offers a seamless, Web2-friendly interface—blockchain complexities stay in the backend, making adoption effortless.

 

 

OVER Technologies: a self-reinforcing cycle

The combination of OVER technologies creates a dynamic system composed of five interconnected elements, each amplifying the others:

• 3D Maps: The foundational layer, providing the raw spatial data that powers the entire ecosystem.

• Large GeoSpatial Models (LGMs): Advanced AI models trained on 3D maps to extract spatial intelligence, enabling capabilities like re-localization, 3D reconstruction, and spatial segmentation.

• Visual Positioning System (VPS): A system that combines AI with camera streams to triangulate precise positions in 3D space, essential for AR applications and robotics navigation.

• Generative AI: Tools that streamline AR content creation, allowing users to generate 3D assets from simple text descriptions, thus democratizing the creative process.

• User Adoption: The growing community of mappers, creators, and businesses that engage with and contribute to the platform, driving its expansion.

 

 

How the OVER technology Flywheel Works

The OVER technology flywheel operates as a virtuous cycle, where each component fuels the next, creating a momentum of continuous improvement:

• More 3D Maps enhance the training data for LGMs, improving their accuracy and capability.
• Better LGMs refine the VPS, enabling more precise and reliable positioning for devices and users.
• Enhanced VPS and Generative AI improve the platform’s functionality and accessibility, making it more appealing to a diverse audience—from independent developers to large enterprises.
• Increased User Adoption results in more mapping activity and AR content creation, feeding fresh data back into the system to further enrich the 3D maps.

This self-reinforcing loop drives exponential growth. For instance, as more mappers contribute to the 3D map database, LGMs gain a deeper understanding of spatial structures, boosting VPS accuracy. This precision attracts industries like robotics, which demand reliable navigation solutions, further increasing the need for detailed maps and perpetuating the cycle.

 

 

Respecting OVRLand Ownership

Our OVRLand owners—holders of publishing rights for specific locations—are the backbone of our ecosystem. We’ve designed OVER Business to honor this social contract:

• Opt-Out Flexibility: Owners can choose to exclude their OVRLands from the OVER Business layer.
• Revenue Sharing: Those who participate earn 35% of the revenue generated from their lands.
• Layer Separation: Business content won’t appear on the Web3 layer unless owners approve.

This approach ensures OVRLand owners benefit from Web2 growth while retaining full control, reinforcing their vital role in our community.

 

 

The Future of OVER

With OVER Business, we’re not just adapting—we’re leading. By uniting Web2 accessibility with Web3 innovation, we’re building a sustainable ecosystem where decentralized mapping, AI-driven spatial computing, and enterprise adoption converge. Our growing 3D map database, enhanced by Large Geo-Spatial Models (LGMs) and real-time technologies like Gaussian Splatting, positions OVER at the forefront of the spatial computing revolution.

The future is immersive, and OVER is paving the way. Whether you’re a mapper, developer, business, or AR enthusiast, there’s a place for you in our ecosystem. Visit our website to explore OVER Business and join us in shaping the next era of spatial computing.

 

Read the full OVER DePIN Flywheel Lightpaper here